Marketers

Generate Ad Copy that Embraces AI Transparency

Create ad copy variants that are ready for Google's new AI transparency labels, focusing on clarity and value proposition, ensuring compliance and consumer trust.

Automate Actionable Insights from Weekly Marketing Reports

Use an AI to transform raw marketing data summaries into specific, actionable recommendations for campaign optimization and strategic adjustments.

Discover Competitor Presence in AI-Generated Answers

Quickly identify how major AI models mention your brand and competitors when directly answering common product or service queries, uncovering new visibility opportunities.

1. 1Identify 3-5 core search queries customers might use when looking for your product or service category, especially those phrased as questions (e.g., 'What's the best CRM for small businesses?', 'Top project management tools for marketing teams', 'Affordable cloud storage for creatives').
2. 2Open ChatGPT, Google Gemini, and Perplexity AI in separate browser tabs.
3. 3Input each query into one AI model at a time. Pay close attention to which brands are mentioned in the AI's direct answer, how they are described, and their ranking or categorization.
4. 4Repeat the process for all 3-5 queries across all three AI models.
5. 5Compile a simple matrix noting which brands (yours and competitors) appear for each query in each AI, and any specific attributes or features highlighted.
6. 6Analyze the matrix to identify 'AI visibility gaps' where competitors are mentioned prominently, but your brand is not, or where specific selling points for your brand are missed in the AI summaries.
7. 7Use these insights to inform your AI Search Optimization (ASO) strategy, focusing on how your brand content can be structured and optimized to be more easily discoverable and cited by these AI models.